Resources
- BLOG
Callback Best Practices and Pay-Per-Call
03.29.2021You’re running a pay-per-call campaign, and the calls are pouring in. Everything seems to be going as planned until a call goes to voicemail and the caller doesn’t leave a message. Suddenly, yo...
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29 Statistics that Prove the Effectiveness of Pay-Per-Call
02.22.2021For marketers that actively advertise via pay-per-call, the benefits are clear: low costs, high returns, and high-intent inbound leads delivered right to their call agents. But, for advertisers who...
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Taking The Guesswork Out of Lead Generation
09.11.2020Generating new prospects isn't easy. With changes in consumer behavior and the rising costs of digital marketing, deciding on how to spend limited advertising dollars is becoming even more difficul...
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Real Time Bidding and Ping Post Explained
10.14.2020For a long time, the best way to buy and sell calls in a pay-per-call campaign was through a direct connection between an advertiser and publisher: publishers apply to an advertiser’s offer and g...
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